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Helppy // Branding

 

Helppy: Crafting Unique Branding

Helppy, a directory and delivery app, boasts a distinctive logo where 'Helppy' takes the spotlight. The custom typography, resembling hand-drawn strokes, infuses an artisanal touch into the brand. Earthy hues of brown, orange, green, and yellow complete the palette. Dive into Helppy's branding journey, emphasizing exquisite typography and earthy color tones.

 

Concept

Enter the world of 'Helppy,' where the essence of community and connectivity come to life. The logo embodies the spirit of helpfulness through the friendly and endearing character of a little bee. 

Crafted with a childlike simplicity, the logo's gestural calligraphy-style design captures the gentle, winding path of a bee's journey, evoking feelings of warmth and approachability. 

The soft, hand-drawn typography mimics the bee's delicate movements, with rounded edges and dotted terminations, creating a visual narrative that speaks to the brand's mission of guiding businesses and entrepreneurs on their path to success.

 

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